The ruse is for small media companies to promise main contractors and clients a site feature in their publications and websites in return for access to a project’s supplier list.<\/p>\n
Sales people then swoop on the lists and pressure supply chain firms to take out paid adverts by inferring that the feature is endorsed by the main contractor.<\/p>\n
One subcontractor told the Enquirer<\/em> that an avalanche of emails was followed up this week by a desperate media salesperson pretending to work for a main contractor.<\/p>\n He said: “It reached a new low this week when one of these people came through pretending to work for a major contractor who are one of our main clients.<\/p>\n “Luckily the call came to me and I know the score on stuff like this.<\/p>\n “These people are just leeches. The magazines hardly print any copies and the websites have no real audience.<\/p>\n “They are taking money from naive firms who have been hoodwinked into thinking this is somehow a benefit for their business.”<\/p>\n Another added: “Main contractors, clients and their PR people need to put a stop to this at source – they shouldn’t be handing over supplier contacts to these type of firms.”<\/p>\n<\/a><\/div>\n<\/div>\n
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